FT.com
Objective:
To provide a search resource using FAST Enterprise Search Platform (ESP) that complements the FT.com site by providing accurate, relevant search results from the continually-updated FT archive of business, finance and political news and comment. FT.com’s audience includes world-leading business decision makers, and the Search needs to be quick, intuitive and relevant to meet users' needs.
Technical Solution
FAST Enterprise Search Platform®
- Search usage increased substantially following launch of the FAST-based service.
- Higher user satisfaction with the Search service reflected in comments and feedback to customer services.
- Complex search entry replaced by ease of use and greater relevance of results.
- Search performance supports continued growth of FT.com site.
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